Your email marketing campaign is an important channel for your business. Whether it's a B2C company that sells directly to consumers or a B2B company that attracts subscribers, we do everything we can to adhere to all key performance indicators (KPIs) and boost them throughout the campaign. doing. Open rate. Click rate. Conversion rate. Return on investment (ROI) depends on these indicators.
Validity allows clients to reach more people by increasing the deliverability rate from the mid 70% range to the high 90% range. Our clients stand out in crowded inboxes, with some reports increasing open rates by 15-35% and click-through rates by 20%. In addition, Validity Cork Bicycle Rent zone reduces the time spent managing databases and lists by 75%, enabling clients to deliver better campaigns faster. Taken together, these benefits add up to a typical company that sends 20 million emails a month on industry benchmarks for open, click-through, and conversion rates, and invests an average of $ 30 per conversion on a 75,000 customer base. A little over three times the return on investment is expected. Monthly and 450% ROI for 3 years.
Beware of companies that build ROI stories by decreasing "I" rather than increasing "R". After all, you get what you pay for. If they package deliverable technology as part of a broader technology stack, or if they rarely put it into a transaction to attract you, they have a customer base to support the failed technology. May be desperately trying to build. Solutions cannot compete solely on their benefits. If your company doesn't grow, you don't want to be a victim.